VeeFriends and Reebok Unveil Aspiring Alpaca Classic Nylon Sneakers

VeeFriends
VeeFriends
Published in
7 min readAug 3, 2023

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When you’re running after your dreams, you need footwear that’s comfy, classic, and inspires you to keep going — and we’ve got just the thing. VeeFriends is teaming up with iconic sports culture brand Reebok on a collaboration that will turn dreamers into doers.

The new VeeFriends x Reebok Aspiring Alpaca Classic Nylons have the old school vibe of classic Reeboks but with the addition of Aspiring Alpaca to keep you moving toward your goals. The Classic Nylons are the perfect shoe for people who have their feet on the ground and their head in the clouds. Beginning on August 17th, these Classic Nylons will be accessible through an exclusive presale dedicated to our VeeFriends Series 1 and Series 2 NFT holders and available worldwide on August 24th!

“As a 1980s kid and pop culture enthusiast, you can imagine how thrilled I am to collaborate with Reebok. Everyone in the ’80s was rocking those iconic sneakers, so I’m incredibly excited to extend VeeFriends to another consumer product like sneakers, which is at the forefront of popular culture. Working with the Reebok team has been a pleasure, and I can’t wait for everyone to rock the VeeFriends Aspiring Alpaca Classic Nylon.” — VeeFriends CEO, Gary Vaynerchuk

Introducing the Aspiring Alpaca Classic Nylon

The Classic Nylon was first introduced in 1991 and takes inspiration from Reebok’s heritage silhouette with its timeless and minimalist design. By infusing the VeeFriends character Aspiring Alpaca into a brand that sits at the intersection of fitness, lifestyle, and sport, the collaboration aims to inspire individuals worldwide to embrace their aspirations.

The VeeFriends xReebok Aspiring Alpaca Classic Nylon features a nylon upper complemented by suede overlays. The VeeFriends logo graces the window box, while the tongue showcases the original Series 1 drawing of the lovable Aspiring Alpaca. Unlike the prototype sneaker, which featured yellow on the side, this pair features the iconic VeeFriends Green on the sides.

Launch Details

Presale Window: 10 AM EDT August 17th — 10 AM EDT August 23rd

Presale is available to holders of VeeFriends Series 1 and/or VeeFriends Series 2 NFTs. Before the public release, eligible holders can order VeeFriends Aspiring Alpaca Classic Nylons through our token-gated page. Each holder will be permitted to purchase (1) pair of shoes per Series 1 or Series 2 NFT owned. Ex: If you own (1) Series 1 and (1) Series 2 NFTs, you’re eligible to purchase (2) total pairs of shoes.

SHOP: http://veefriends.com/reebokalpacapresale

Note: As Shop.VeeFriends.com is fulfilling U.S. shipping addresses ONLY. For our International community, Reebok.com will be able to fulfill all International orders starting on August 24th. All orders will be shipped after August 24th.

Public Sale: August 24th, 2023

Price: $90

Where

Shop.VeeFriends.com (U.S. Only)

Reebok.com (U.S. & International)

Product details:

  • Unisex sizing
  • Nylon and suede upper for comfort and durability
  • Padded foam sockliner for cushioning
  • EVA midsole, lightweight and comfortable
  • High-abrasion-resistant rubber outsole adds durable responsiveness

Size Chart

Heads up! Special Promotion On All shop.veefriends.com Orders!

All Orders placed through Shop.VeeFriends.com are eligible to receive the newest, pre-graded Aspiring Alpaca Super Sticker while supplies last!

To learn all details on what is a Super Sticker and how to get it, check out our blog: HERE

Celebrating the VeeFriends Community

For this very special collaboration, VeeFriends and Reebok were honored to highlight a few remarkable VeeFriends community members in the official promotional campaign. In fact, you just saw them star in the promotional video above! Community members Shahreen “Katz” Ahmed, Christian Robles, and Esma “Same As Me” Shmeit each exemplified the essence of Aspiring Alpaca in their own unique way.

Shahreen “Katz” Ahmed is an integral part of the VeeFriends community, known for her positivity and active involvement. As the Founder of VeeRoses, she launched the “roses” initiative, spreading positive affirmations to individuals over social media. Katz also hosts Wellness Wired Twitter spaces, focusing on the health and well-being of the greater Web3 community, and curates in-person community events for VeeFriends and World of Women, among others.

Christian Robles, a professional boxer, carries his dedication and passion for boxing with the unwavering support of the VeeFriends community. A competitor in the ring and a beacon of positivity outside of it, Robles personifies the ethos of kindness, empathy, and positivity that VeeFriends stands for.

Esma “Same As Me” Shmeit, a talented emerging rapper from Canada, gained recognition through her participation in the Gala Music event at VeeCon 2023. The experience fueled her to pursue her aspiration of becoming a rap star, and she is inspiring others to do the same and follow their dreams.

A Prototype For A Good Cause

Last year, VeeFriends partnered with Sean Wotherspoon’s renowned vintage shop, Round Two, to host a raffle of 5 pairs of VeeFriends x Reebok Aspiring Alpaca Classic Nylon prototype sneakers for charity at Round Two New York City. This initiative aimed to give back to the community by donating all raffle proceeds to The Bowery Mission, a local non-profit organization that serves the underprivileged in New York City. Sean and Gary share a deep commitment to making a positive impact through their ventures and this was a perfect way to join forces and give back.

You can read more about this incredible charity event in our featured blog post HERE

Holder Benefits

Each of the 40 Series 1 Aspiring Alpaca token holders will have the opportunity to claim (1) pair of VeeFriends x Reebok sneakers per S1 Alpaca NFT held

Claim Details:

Who: Series 1 Aspiring Alpaca Token Holders

What: 1x pair of Aspiring Alpaca Reebok Classic Nylons

When: Thursday August 3rd, 10AM EDT — Thursday August 17th, 10AM EDT

Claim Link: Aspiring Alpaca Holders Claim Here

Virtual Access Event With Reebok CEO, Todd Krinsky

On Wednesday, August 16th from 4–5PM ET, GaryVee will be going live on Meet.VeeFriends with Reebok CEO, Todd Krinsky for a Virtual Access Event.

This will take place on Meet.VeeFriends for eligible holders to join and participate in Q&A, and for the very first time we’ll be streaming this publicly across @GaryVee social channels to provide additional awareness of Meet.VeeFriends and our Reebok partnership to a wider audience.

Event Details

Time: Wednesday, August 16th 4–5PM ET

Who can join Meet.VeeFriends: ALL Series 1 Holders + Series 2 Aspiring Alpaca Holders

Series 1 Spectacular Holders will be prioritized during the Q&A portion.

Holders Link to Join: https://meet.veefriends.com/lfm-gbuc-zaj

All Other Viewers Tune in: garyvee.com/reebokfireside

What They’ll Discuss: Todd has an amazing aspirational story, starting as an employee in the mail room at Reebok during the day and working at Footlocker at night, and over the course of 30+ years, working his way up to being named CEO as of last September. Gary and Todd will discuss Todd’s background, the story behind VeeFriends x Reebok, why Aspiring Alpaca, and more. Don’t miss it!

Dates To Remember

Series 1 Aspiring Alpaca Holder Claim

ALL VF1 & VF2 Holder Exclusive Presale

  • Opens Thursday August 17th 10 AM ET, Ends Wednesday August 23rd 10 AM ET
  • VeeFriends.com

Public Sale

FAQ

How many products will be available in this collection?

There will be one shoe sold as part of this collection. Each pair will feature the original Series 1 drawing of Aspiring Alpaca on the tongue and the VeeFriends logo in the window box.

How many pairs of shoes will be available?

This exclusive drop will be available on shop.veefriends.com and reebok.com. Despite being limited, the supply is targeted to be enough for both our loyal community and new audience who will adore one of our beloved VeeFriends characters!

I’d like to preorder multiple pairs of shoes in different sizes, can I?

Yes, you will need to go through the purchase process each time for each different size you order.

Ex: If you’d like to purchase (1) size 9 and (1) size 10 pair, you’ll go through the process (2) times total.

Where can I find the VeeFriends x Reebok products?

The products will be available for purchase on shop.veefriends.com (U.S. only) and Reebok.com and its partner sites (U.S. and international).

Are there any plans to expand the collaboration in the future?

We are excited about our collaboration with Reebok which brings Aspiring Alpaca to collectors globally. No additional news to announce at this time.

Is there a limit on how many I can purchase?

No, there is no limit on the number of shoes you can purchase.

Will there be different styles available?

No, the concept is applied to Reebok’s heritage silhouette, the Classic Nylon.

Will there be international shipping?

Yes, you will be able to buy the shoes via Reebok.com and its partner sites.

Who do I reach out to for customer support?

For any purchases made on shop.veefriends.com please contact support@veefriends.com

For any purchase made on Reebok.com please contact https://www.reebok.com/content/help/contact-us

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